The irony of advertising
Thursday, July 31st, 2008
I’ve been told that in the broadcast media, there are contract clauses that stipulate what ads can run side by side. For instance, if you are Honda, you probably don’t want the TV network running a Toyota Prius ad right next to your Civic Hybrid spot.
I’m guessing the same rules do not apply to web […]
I’ve been told that in the broadcast media, there are contract clauses that stipulate what ads can run side by side. For instance, if you are Honda, you probably don’t want the TV network running a Toyota Prius ad right next to your Civic Hybrid spot.
I’m guessing the same rules do not apply to web […]



